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2009
CONFERENCE
SPONSORS
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Thursday, February 22, 2007
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Opening Keynote: Get Ready for the Age of the VJ
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- Michael Rosenblum, Principal, Rosenblum Associates
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Audio |
| Video |
| Age of the VJ Breakout |
- Michael Rosenblum, Principal, Rosenblum Associates
- Mike Sechrist, GM, WKRN, Nashville/Young Broadcasting
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Audio |
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No PPT
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| Editorial Issues: What is Publishable? |
- Lee Banville, Editor-in-Chief, Online NewsHour
- Paul Brannan, Deputy Editor of News Interactive, BBC
- Angela Morgenstern, Senior Director, PBS Interactive
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Audio |
| No PPT |
| Social Media 101 |
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Audio |
| No PPT |
Pew
Center and
Online Publishers Association |
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Pam Horan, President, Online Publishers Association
- Lee Rainie, Founding Director of the Pew Internet & American Life Project
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Audio |
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Horan's PDF
Rainie's PPT
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| "Fightin' Words" |
- Moderator: Jacquie Jones, Executive Director, National Black Programming Consortium
- Gabriel Tolliver, Owner, Guerilla Filmworks & Records
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Audio |
| No PPT |
PRI Public Interactive Lunch -
Community Engagement |
- Debra May Hughes, COO, Public Interactive
- Cory Zanin, Executive Vice President, PRI
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Audio |
| PPT |
| Station Usability Reviews |
- Steve Krug, Author, Don't Make Me Think! A Common Sense Approach to Web Usability
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Audio |
| PPT |
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The Relevance and Scalability of Local in a Global Platform World
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- Tom Mohr, former President, Knight Ridder Digital
- Sue Gardner, Director, CBC.ca
- Paul Brannan, Asst. Director, BBC News Interactive
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Audio |
| PPT |
Conversation
with Doc Searls and Dave Winer |
- Doc Searls, Author, The Cluetrain Manifesto
- Dave Winer, Web Pioneer
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Audio |
| No PPT |
| Social Media 201 |
- Andy Carvin, Senior Product Manager for Online Communities, NPR Andy Carvin,
- Brendan Greeley, Blogger-in-Chief, PRI's Open Source
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Audio |
| No PPT |
| Big Picture Metrics |
- Moderator, Peter Pinch, Director of Technology for Interactive Content, WGBH Interactive
- Paul Botto, North American Direct Sales Manager, Google Analytics
- Lee Ann Prescott, Research Director, Hitwise
- Anthony Psacharopoulos, Senior Vice President, Marketing Solutions, ComScore
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Audio |
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Comscore PPT
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| Fundraising: Learn from the Experts |
- Camron Assadi, Internet Marketing and Partnerships Officer, Mercy Corps
- Geoff Handy, Director of E-Community, Humane Society of the US
- Carol Rhine, Sr. Analyst, Target Analysis
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Audio |
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Assadi PPT
Handy PPT
Rhine PPT
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| Hybrid Podcasting Business Models |
- Doug Kaye, Executive Director, The Conversations Network
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Audio |
| PPT |
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Friday, February 23, 2007
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| Web Metrics: The PBS and NPR Approach |
- Moderator: Peter Pinch, Director of Technology for Interactive Content, WGBH Interactive
- Joel Bullock, Web Analyst, PBS Interactive
- Darren Mauro, Director of User Experience Delivery, NPR Digital Media
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Audio |
| PPT |
| Social Networking on a National Scale |
- Moderator: Mark Fuerst, Executive Director, IMA
- Tom Gerace, Founder, Gather.com
- Kristin Rowe-Finkbeiner, Executive Director, MomsRising.com
- Heather Holdridge, Executive Director, Care2.com
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Audio |
| Gerace PPT |
| Music Discovery |
- Moderator: Bruce Warren, Assistant GM for Programming, WXPN
- Pinky Gonzales, Echo Music
- Geoff Mayfield, Director of Charts and Senior Analyst, Billboard
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Audio |
| Mayfield PPT |
| Covering Elections |
- Moderator: Anna Shoup, Local/National Editor, The Online NewsHour with Jim Lehrer
- Tom Bevan, Co-founder and Executive Editor, Real Clear Politics
- Paul Brannan, Deputy Editor of News Interactive, BBC
- Bob Collins, Senior Editor of Online News, Minnesota Public Radio
- Anna Jordan-Douglass, New Media Producer, KCET
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Audio |
| PPT |
| Lessons from Beyond the Field |
- Moderator: Pat Aufderheide, Director, Center for Social Media, American University
- Beth Kanter, Consultant, Non-profit social media
- Felicia Sullivan, Executive Director, Organizers' Collaborative
- Lisa Williams, Blogger and Founder, H2otown.info
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Audio |
| PPT |
| 10 Things I Didn't See Coming |
- Moderator: Mark Fuerst, Executive Director, IMA
- Tim Davis, Director of Internet Strategies, Jacobs Media
- Steve Krug, Author, Don't Make Me Think! A Common Sense Approach to Web Usability
- Cory Zanin, VP for Internet Strategy, PRI and formerly, Director, Distribution and Internet Strategy, Northwest Airlines
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Audio |
| PPT |
| Leveraging Social Networks |
- Moderator: Vinay Bhagat, Founder, Convio
- Heather Holdridge, Director of Political Advocacy, Care2.com
- Dick McPherson, President and Creative Direcor, McPherson Associates
- Brian Reich, Director of New MEdia, Cone, Inc.
- David Woodrow, VP of Partner Integration, Gather.com
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Audio |
| PPT |
| NPR Lunch and Discussion with Senior Executives |
- Dana Davis Rehm, Senior VP, Strategy and Partnerships, NPR
- Maria Thomas, VP and GM, NPR Digital Media
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Audio |
| PPT |
| Unity '08 |
- Doug Bailey, Co-founder, Unity '08
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Audio |
| PPT |
| Music Rights |
- Moderator: Bruce Warren, Assistant GM for Programming, WXPN
- Steve Altman, Senior VP, Business Affairs, CPB
- Neal Jackson, VP of Legal Affairs, NPR
- Tom Mara, Executive Director, KEXP
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Audio |
| PPT |
| Gaming the News |
- Moderator: Michael Skoler, Executive Director of the Center for Innovation in Journalism, American Public Media
- Marrie Campbell, Editorial Director, Frontline
- Bob Collins, Senior Online Editor, Minnesota Public Radio
- Jon Greenberg, Executive Editor, New Hampshire Public Radio
- Gerard LaFond, Founding Partner, Persuasive Games
- Jonathan Mandell, Editor-in-Chief, Gotham Gazette
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Audio |
| PPT |
| Networking and the 2008 Election |
- Moderator: Andy Carvin, Senior Product Manager for Online Communities, NPR
- Steve Clift, Ashoka Fellow, E-Democracy.org
- Betsy Gardella, President and CEO, New Hampshire Public Radio
- Linda Goode Bryant, filmmaker and Founder, The Active Citizen Project
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Audio |
| PPT |
| Impact Measurement |
- Moderator: Peter Pinch, Director of Technology for Interactive Content, WGBH Interactive
- Bob Donahue, Senior Web Developer, WGBH
- Howard Kaushansky, President, Umbria
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Audio |
| PPT |
| Core Values and Online Revenues |
- Moderator: Doug Eichten, President, DEI
- Mike Bettison, Director New Media, Minnesota Public Radio and American Public Media
- Lance Ozier, VP for National Program Marketing and Board Affairs, WGBH
- David Shimada, Local Marketing Director Interactive, KQED
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Audio |
| PPT |
| Non-Traditional Revenue Streams |
- Moderator: Mark Fuerst, Executive Director, IMA
- Hans-Eric Gosch, Marketing Alliances, Amazon.com Fulfillment Sevices
- Jerry Gorman, Founder and CEO, EPOIA Interactive Studios
- Rick Klau, VP for Business Development, Feedburner
- Mike Wallace, Principal, Wallace Creative
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Audio (waiting for release form) |
| PPT |
| Getting the Right Mix: National/Local |
- Moderator: Anna Shoup, Local/National Editor, The Online NewsHour with Jim Lehrer
- Michael Rass, Senior Producer, The World
- Melinda Wittstock, Bureau Chief and Executie Director, Capitol News Connection
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Audio |
| PPT |
| Station Social Media Experiments |
- Moderator: Jake Shapiro, Executive Director, PRX
- Daniel Ash, VP of Strategic Communications, Chicago Public Radio
- Ken Freedman, GM, WFMU
- Julia Schrenkler, New Media Interactive Producer, Minnesota Public Radio and American Public Media
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Audio |
| PDF |
| Measuring Audio |
- Moderator: Peter Pinch, Director of Technology for Interactive Content, WGBH Interactive
- Andy Jones, StreamGuys
- Robert Maccini, COO, Ando Media
- Darren Mauro, Director of User Experience Delivery, NPR Digital Media
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Audio |
| PPT |
| Driving Traffic Online |
- Moderator: Kevin Dando, Director, Education and Online Communications, PBS
- Henry Copeland, Founder, Blogads
- Rand Fishkin, Founder and CEO, SEOmoz
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Audio |
| Fishkin PPT |
| Summing Up: Reflections from the Media Reform Movement and Doc Searls |
- Moderator: Mark Fuerst, Executive Director, IMA
- Tim Karr, Campaign Director, Free Press and co-director of the National Conference for Media Reform
- Doc Searls, Senior Editor, Linux Journal and co-author of <
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